Marketing Diamond – Part 3 (Social Media)
With the current state of the world, everyone is going virtual. Whether its an at-home office or trolling social media platforms, the world has made an even greater shift towards technological dependence. Therefore, chiropractic offices need to take note especially with their marketing procedures.
Seminars and lunch and learns were great over the past few decades. But, the virtual nature of social media makes it the perfect place to spread your message today. Match that with everyone constantly checking the social feeds and it’s simple. Social media marketing is an absolute must for your practice.
This podcast discusses the key components of marketing on any social media platform that aren’t always obvious. For instance, you must know your best mode/modes of delivering your content. The content you put together must be relevant, relatable, and rejuvenating. And, the platform you use must have a high volume of your target market.
It can be scary. So, you need to know what you are doing.
Thankfully, we breakdown each segment so you can understand the concepts and develop a quality campaign. Also, we discuss how our sponsor, TeleCare Rx, is a perfect fit with a video based social marketing campaign! Check them out by clicking the link or Contact Us for more information.
Good Luck and #keepmoving
Dr.J